Day 1: Tuesday July 9
8:00
Networking Breakfast: Start the day the healthy way! Join us for the official summit breakfast with a delicious selection of baps, bagels and pastries to set you up for the day’s sessions.
9:00
Introductions and Welcomes
9:15
Opening Keynote Conversation
Moderator: Kevin Roberts, SportBusiness
Timo Lumme Managing Director IOC Television & Marketing Services
9:40
Sponsorship: the Data Dimension. Digital content and data are increasingly at the forefront of sponsorship deal making and our panel discusses the commoditisation of the digital inventory, the exploitation of the assets and the potential impact on deal and fee structures.
Moderator: Adam Nelson, SportBusiness
Murray Barnett Head of Global Sponsorship & Commercial Partnerships Formula 1
Guillaume Sabran Head of Sponsorship and Licensing UEFA
Michael Flynn CEO DataPowa
10:25
Keynote Conversation
Moderator: Kevin Roberts, SportBusiness
Andrew Hampel President Legends International
10:50
Networking Break: Chat over coffee, tea, and homemade cookies.
11:20
The Game Day Experience. Adding value to the game day experience is high on the to-do list of clubs, venue owners and promoters. In this session our expert panel discuss examples of innovation in the field, the role of sponsors and other third parties and the return on investment.
Moderator: Ben Cronin, SportBusiness
Michael G. Cole CTO European Tour & Ryder Cup Europe
Paul Samuels Executive Vice President, Global Partnerships AEG
Tom Jones Senior Principal Populous
12:10
Keynote Conversation
Moderator: Frank Dunne, SportBusiness
Charlie Marshall Managing Director European Club Association
12:30
Networking Lunch: Continue the discussions whilst enjoying a delicious selection of British inspired and international buffet style cuisine.
14:00
Keynote Conversation
Moderator: Ben Cronin, SportBusiness
Garry Cook Executive Chairman Gfinity
14:25
Fan Engagement. Our panel looks beyond cookie-cutter approaches to fan engagement and discusses the importance of creativity and technology in creating deeper and more profitable engagement with fans.
Moderator: Adam Nelson, SportBusiness
Sarah Lewis, OBE Secretary General International Ski Federation (FIS)
Gareth Balch CEO Two Circles
Jolie Roberts Dailymotion Head of US Sports Partnerships & Content Development
Russell James Digital Engagement Director English Football Association (FA)
15:20
Networking Break: Mull over coffee, tea and homemade madeleines.
15:50
Media: where next for European football media rights revenues? With the apparently unstoppable growth in media rights values for the major European soccer under pressure , our panel looks at the technological, commercial and legal issues impacting rights trends and discusses potential alternative strategies and actions for maintaining and enhancing revenues.
Moderator: Frank Dunne, SportBusiness
Peter Leible Head of Global Audiovisual Rights Bundesliga International
Matteo Mammì Senior Advisor Mediapro Italy
Bhavesh Patel Global Digital Director beIN MEDIA GROUP
Anouk Mertens Eleven Sports Group COO
16:40
Day 1 Closing Keynote Conversation
Moderator: Kevin Roberts, SportBusiness
Steve Davis President Fanatics International
17:15
Networking Cocktail Reception: Wind down after the after the day’s sessions, enjoy a cold beer or a glass of wine to accompany our Bowl Food & Bites reception.
Day 2: Wednesday July 10
8:00
Networking Breakfast: This morning’s summit breakfast adds a continental flavour inspired by French and Spanish favourites!
9:15
Introduction and Welcomes
9:25
Keynote Address
Jon Ridgeon CEO World Athletics (IAAF)
9:55
Women's Sports Sponsorship Panel
Moderator: Matthew Glendinning, SportBusiness
Kelly Simmons, MBE FA Director of the Women's Professional Game The Football Association
Sally Horrox Managing Partner Y Sport
Steve Day VP Sponsorship, Brand and Product Marketing Visa
10:40
Keynote Conversation
Moderator: Kevin Roberts, SportBusiness
Andreas Zagklis Secretary General FIBA
11:05
Networking Break: Chat over coffee, tea, and homemade cookies.
11:35
Finance Panel: how are investors shaping sport?
Moderator: Kevin Roberts, SportBusiness
Keith Harris Deputy Chairman Everton FC
Jonny Nye Managing Director 23 Capital / Otro
Nic Couchman Partner Charles Russell Speechlys
12:20
Keynote Conversation
Moderator: Matthew Glendinning, SportBusiness
Robin Clarke SVP International Endeavor Global Marketing
12:50
Networking Lunch: Continue the discussions whilst enjoying a delicious selection of British inspired and international cuisine.
14:20
Keynote Address
Chrissy Fice Brand Director Vitality UK
14:45
Esports. Our panel discusses the impact of eSports and eSports culture on the structure, marketing, monetisation and presentation of future sports competitions.
Moderator: Callum McCarthy, SportBusiness
Ralf Reichert CEO ESL / Turtle Entertainment
Alban Dechelotte Head of Sponsorship & Business Development EU Esport Riot Games
Nicolas Besombes Esport advisor Global Association of International Sports Federations
15:35
Media: the world beyond football. How are rights owners outside the big money football bubble are developing effective media strategies?
Moderator: Frank Dunne, SportBusiness
Stefan Kuerten Executive Director Eurovision Sport
Tony Singh Chief Commercial Officer England and Wales Cricket Board
Phil Lines Global Sports Media Consultant Nootka Limited
16:30
Closing Keynote
Callum Skinner Athlete Lead (Olympic Champion - Team Sprint) Global Athlete
17:00
Wimbledon Pimms & Champagne Afternoon Tea: Before heading home, enjoy the Rosewood’s famous ART Afternoon Tea inspired by the works of Vincent Van Gogh including some Wimbledon inspired treats to celebrate this year’s tennis tournament.

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